Seventh Generation Liquid Laundry 2x Ultra Concentrate, Free & Clear, 32-Ounce Bottles (Pack of 6)

Seventh Generation Liquid Laundry 2x Ultra Concentrate, Free & Clear, 32-Ounce Bottles (Pack of 6)
Manufacturer: Seventh Generation
Release Date: 2008-08-25
Brand: Seventh Generation
Feature:
　・Environmentally-friendly laundry detergent is tough on grease and easy on the environment
　・Concentrated formula uses less packaging, less water, and less fuel
　・Formulated to work in high-efficiency and standard machines
　・Works in all water temperatures
　・Free of fragrances and dyes
Sales Rank: 294

Customer Review Summary (Average Rating : 3.5 / 5.0)
・Broken Bottles
・Seventh Generation Free & Clear
・Expensive "tie dye"
・Excellent Laundry Detergent
・Doesn't get clothes clean

List Price:
$31.93
Lowest New Price:
$31.98

Editorial Review
Specially formulated for high-efficiency and standard machines, our new Free & Clear 2X-formula Laundry Liquid features the same powerful performance of our Natural Laundry Detergents, but in a concentrated form. You use less detergent and we use less water (by not having to dilute detergent) and less plastic in our packaging.

Editorial Review

Seventh Generation 2X Laundry Concentrate is tough on dirt but gentle on your clothes and the environment. This non-toxic, biodegradable, and phosphate-free laundry concentrate is specially formulated for high-efficiency and standard machines and features a naturally derived and gentle blue eucalyptus and lavender scent.

Completely Natural Cleaning Power for Your Clothes
Seventh Generation 2X Laundry Concentrate is tough on dirt and stains, while being completely free of phosphates, optical brighteners, bleach and other ingredients that are harmful for your and your environment. This concentrate is made from a low-foaming blend of naturally derived cleaning agents (coconut-derived surfactants, glycerin), natural water softeners, alkalinity builders, and anti-redeposition agents (sodium citrate, borax), non-animal-derived enzymes to remove protein and starch stains and protect fabrics, plant-derived anti-foaming agents (glycerol monooleate, oleic acid), and cleaning enhancers (calcium chloride).

Non-toxic, hypo-allergenic, biodegradable, and Kosher-certified, Seventh Generation 2X Laundry Concentrate is completely phosphate- and dye-free, is safe for septic and greywater systems, and has never been tested on animals.

What's Wrong with Phosphates and Optical Brighteners
Phosphates are natural minerals that, when used in detergents, can reduce water hardness, which allows the detergent's soap to clean more effectively, and prevent dirt from being redeposited back onto the items being cleaned. However, once the phosphates are released back into the environment via household wastewater, the results can be disastrous to the environment.

Phosphates encourage algae growth, which directly leads to a decrease in the oxygen supply in water ways--a situation that can ultimately leads to the deaths of living organisms, and eventually the entire waterway.

Similarly, optical brighteners have long been used to clean our laundry. They help mask any yellowing that may be present in the treated material and makes the material seem brighter and whiter than it would otherwise naturally appear to the eye by creating an enhanced "whiter-than-white" surface that doesn't get clothes any cleaner but simply makes them look that way.

Many of the chemicals in optical brighteners, however, are toxic to fish and other aquatic life, are slow to degrade, and can cause mutations in bacteria. And in terms of human health, exposure to optical brighteners, which remain on laundry by design, can cause eye irritations and skin reactions in sensitive individuals.

Why Clean Naturally?
Unlike many conventional laundry concentrates detergents, the Seventh Generation 2X Laundry Concentrate does not create unpleasant fumes, will not leave harmful residues, and is safer for the environment. Plant-derived cleaners are made from renewable resources rather than from petroleum. Studies show that making household cleaners from plant-derived materials uses less energy than making the same cleaners from petroleum. Using less energy helps reduce emissions of greenhouse gases.

If every household in the U.S. replaced just one bottle of 50-ounce 2X petroleum-based liquid laundry detergent with the Seventh Generation 2X Laundry Concentrate, we could save 233,000 barrels of oil, enough to heat and cool 13,400 U.S. homes for a year! Additionally, thousands of tons of phosphates and other harmful chemicals will be removed from our ecosystem.

Also, concentrated laundry detergents come with great environmental benefits. Each bottle of 2X concentrated detergent is half the size of a bottle of regular laundry detergent and washes the same number of loads. In addition to requiring less fuel to ship the detergent to you, the entire manufacturing process is more efficient--using less water, less packaging, and less fuel.

The Right (Natural) Fragrance for your Home
Our sense of smell is powerful and evocative. Experiencing a scent unfold can transform our mood, transport us to distant places, or connect us through a shared experience. When you use natural cleaners, not only do you care for the health of the environment, you also care for the health of the people in your home. The scents in Seventh Generation household cleaners are created from whole and natural plant essences, and let you clean without harsh or unpleasant chemicals and odors.

Blue Eucalyptus and Lavender is a gentle scent that infuses a sense of energy and accomplishment--leaving your clothes smelling purely clean. It is made with a blend of eucalyptus, lavender, and pine whole plant essences.

About Seventh Generation
Seventh Generation offers a complete line of natural household products designed to work as well as their traditional counterparts, but use renewable, non-toxic, phosphate-free, and biodegradable ingredients as often as possible, and are never tested on animals. Seventh Generation products are healthy and safe for the air, the surfaces, the pets, and the people in your home--and for the environment outside of it. Every time you use Seventh Generation products you make a difference by saving natural resources, keeping toxic chemicals out of the environment, and making the world a safer place for this and the next seven generations.

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Customer Reviews
Broken Bottles
1 / 5.0
When we received the product two of the containers were broken open and all over the contents of the box. The deal is not very good when you loose two bottles in transport.


Seventh Generation Free & Clear
5 / 5.0
Seventh Generation products are outstanding!!! They do exactly what they are advertized to do AND they are environmentally friendly. The Free and Clear products are scent free as well. Just can't ask for more than that, but Amazon gives it to you anyways. Discounts and free shipping right to my door, when you subscribe to this item. It costs more for me to drive to the local market and buy ths product than to have Amazon deliver it. I'm one totally satisfied customer!


Expensive "tie dye"
1 / 5.0
After reading the reviews, I realized that my beautiful new pima cotton pajamas were "tie dyed" by this detergent and that I hadn't done anything wrong with the washing instructions!



I wasn't impressed by the efficacy of this product, AND to now know that it also ruins clothing!!?? I just purchased and have yet to wash a couple of new dark colored pima cotton jerseys, and I am SO THANKFUL that I read these reviews before putting them in a wash with a Seventh Generation detergent.



I will reserve the remainder of this product for my whites only and not buy this product in the future.


Excellent Laundry Detergent
5 / 5.0
Something's a little strange with the number of 1-star reviews of this product. I've been using 7th Generation laundry detergent (and fabric softener, glass cleaner, and dishwashing detergent) for over a year. I have never noticed any fabric fading as a result of using this laundry detergent. On the contrary, clothes come out looking and smelling clean. I have three kids so it's not as if I am only laundering clothes that are already mostly clean. Our kids play multiple sports and their clothes are heavily soiled. At the time of this writing here's the rating distribution: twenty 5 stars, six 4 stars, two 3 stars, two 2 stars, and eleven 1 stars. Note the upward distribution of reviews when considering 2 to 5 star ratings - it is statistically unusual to have so many 1 star ratings with this otherwise high rating distribution. Frankly, I question the authenticity of at least some of the 1 star reviews. This product, in my experience, deserves a 5 star rating. By the way, the reason I started using this product was because my mother-in-law is sensitive to fragrance - this laundry detergent passes her chemically-sensitive nose.


Doesn't get clothes clean
1 / 5.0
Since there is no added fragrance, it is easy to tell that sweaty clothes still smell after I pull them out of the wash. It also doesn't seem to get simple stains out of fabric, so our dish towels look like they have never been washed and dirt stays on the cuffs of trousers.

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